Experience
Pixelberry Studios
Senior Game Writer II / Writing Leadership (Choices: Stories You Play) — May 2022-Present
Manage and oversee the creative direction of branching narrative visual novel stories for app (iOS peak #4 Grossing Games, #9 Grossing Overall); assign projects
for team of 15 writers; and review launch content as part of Executive Review Team to ensure quality before weekly DLC releases to players
Greenlit projects for app as part of the Slate and Greenlight Teams; identify popular trends and holes in app’s slate
Took over as Creative Lead for 3 behind-schedule projects, brought each one ahead of schedule by identifying problem areas in content and process, then
delegating tasks to writers
As Floating Writer, assist behind-schedule projects by writing and editing project chapters, matching pre-existing tone, voice, and style
Pitched, wrote, and edited 4 successful experimental short form books, including a spin-off book of app’s top-performing series and geo-specific content for India
Oversee and mentor teams on 11 books, train new Writing Leads through brainstorming and feedback on their chapters
Hire and manage relationships with external writers and maintain the budget and work quality for those external writers
Create technical documentation across all areas of internal processes for writers, with input from other department leads
Lead the Book Performance Data Team, analyze data and identify takeaways after a book’s completion in spreadsheets for teams’ postmortem discussion
Maintain weekly data spreadsheets with the books’ KPIs and update slide decks for C-Suite with key content data analysis
Senior Game Writer I (Choices: Stories You Play) — May 2021-May 2022
Took over as Creative Lead for 2 projects with low quality, and achieved successful release by rewriting all chapters, developing new plotlines, polishing existing
content, etc.
As part of the Executive Review Team, reviewed projects’ launch content and provided final feedback before release
Collaborated with a pod of writers, producers, artists, and QA to publish 3 books on the app, including a top-performing VIP book
Final Passer for the company’s top-performing series; editing all chapters and providing feedback to the Creative Lead
Provided constructive feedback on product covers and art assets as part of the Art Council Feedback Team, ensuring standards were maintained while keeping
budget in check
As Writer Liaison for the Community Management team, edited player-facing social media content, created hype campaigns for new books, and monitored fan
engagement on posts
Game Writer II (Choices: Stories You Play) — Jun 2020-May 2021
Co-Creative Lead on drama book Baby Bump 2; including delegating tasks, maintaining schedules, leading writers’ rooms, writing, and editing across over 20
chapters
Assisted behind-schedule projects by writing premium content, matching the tone and style of pre-existing content
Managed and mentored multiple direct reports across a wide range of genres, developing their skills and providing feedback
Brainstormed a variety of genre-specific stories, resulting in fiscally-successful books, including medical drama, political, and erotica
Game Writer I (Choices: Stories You Play) — May 2018-Jun 2020
As Creative Lead, pitched, brainstormed, wrote, and edited Regency romance trilogy, Desire & Decorum, one of the top 10 series on app
Led writers’ rooms and completed writing the High School Story trilogy, one of the top 5 highest-grossing series; oversaw the transition of the IP to a team of new
writers responsible for the sequel trilogy
Junior Game Writer (High School Story, Hollywood U, & Choices: Stories You Play) — Oct 2016-May 2018
Pitched, brainstormed, and wrote original quest lines for town-builder/RPG apps High School Story and Hollywood U
Transitioned the High School Story IP to the new app Choices as a main writer; collaborated across multiple departments to launch all 15 chapters at once, instead
of a typical weekly cadence
Education
The University of Texas at Austin, Double Major
Moody College of Communication
Bachelor of Journalism, Highest Honors – Dec. 2015
College of Fine Arts
Bachelor of Arts in Theatre & Dance, High Honors – Dec. 2015
Projects
Choices: Stories You Play, iOS and Android App — Pixelberry
Creative Lead — 2018-Present
Successfully launched 12 books as lead; written/edited 140+ chapters
Final Passer — 2017-Present
Editor for 7 books; 130+ chapters
Writer — 2017-2018
High School Story, iOS and Android App — Pixelberry
Writer — 2016-2017
Hollywood U, iOS and Android App — Pixelberry
Writer — 2016-2017
Skills
Game Development
Branching Narrative, Creative Writing, Editing, Proofreading, Scripting Logic, Mobile Games
Technology
Adobe Audition, Adobe Photoshop, Audacity, Basecamp, Confluence, Figma, Google Suite, iMovie, iWork, Microsoft Office, Miro, Trello, WordPress
Interests/Hobbies
Baking, Collecting Board Games, Crocheting, Knitting, RPG Video Games (Kingdom Hearts, Mass Effect, Baldur’s Gate 3), Fantasy and Romance Novels (A Court of Thorns and Roses, Outlander), Penguins, TV & Movies (Avatar: The Last Airbender, Justice League, Star Wars)